Real World Assets, Artificial Intelligence, and Intellectual Property: The Three Main Lines of Web3

With the continuous development of the Web3 space, Real World Assets (RWA), Artificial Intelligence (AI), and Intellectual Property (IP) are becoming the three most promising main lines. The convergence of these fields is reshaping the digital asset market, bringing new opportunities for creators and investors.

RWA has entered a more refined stage of asset classification after experiencing a wave of enthusiasm in 2023. At the same time, AI is set to fully explode in 2024, significantly boosting the market capitalization of related companies. The field of IP, once regarded as a "niche track," has been revitalized due to the rapid development of AI and is being redefined as the "energy engine" of Web3. It is not only the source of content but may also become the core structure of data assets.

In this context, a certain blockchain platform is committed to building an open and programmable IP market, attempting to connect these three paths. Multiple projects within the platform's ecosystem are exploring various dimensions, covering AI generation, on-chain rights confirmation, music IP RWA tokenization, and decentralized co-construction of franchise assets. These efforts are shaping a new ecosystem concerning IP creation, rights confirmation, splitting, profit distribution, and inheritance.

AI-Driven Music IP Assetization

Against the backdrop of the thriving AIGC, issues of rights attribution, ownership, and revenue distribution for AI-generated content have become increasingly prominent, especially in the field of music creation. The traditional music revenue model relies on platform distribution, which results in slow payment and lack of transparency in earnings, leading to the common dilemma for creators of "having avenues for creation but no way to monetize."

To address this pain point, a certain blockchain platform has partnered with an AI-driven entertainment platform to launch an innovative feature: users only need to provide keywords in popular social media posts, and AI will automatically generate music or MV. Through the blockchain, on-chain registration, rights confirmation, and tokenization are achieved, transforming the content into tradable music IP assets.

Each IP corresponds to a token with asset attributes, with built-in transaction taxes used to incentivize original creators, secondary creators, and distributors. Creators can also earn revenue through licensing fees and derivative profit sharing. This innovative model has achieved for the first time a conversion path from popular social media posts directly to on-chain assets, granting content immediate rights confirmation and monetization capabilities.

RWAization of Music IP

The on-chain RWA market continues to grow, with a total market value exceeding $23 billion. Although the current market is still dominated by U.S. Treasury bonds, private credit, and commodities, franchise-type assets and other non-standard assets are becoming the new focus of attention.

In recent years, music assets have gradually gained favor among institutions due to their stable cash flow, significant long-tail value, and high returns. Many well-known investment institutions have made large-scale layouts in this field.

A core protocol focusing on non-standard RWA within a certain blockchain ecosystem, centered around music assets, capitalizes on song copyrights, performance rights, and future royalty earnings to provide users with an entry point to participate in high-potential content IP. The protocol's asset library includes works from several top artists, most of which have already passed the royalty earnings decline period, offering stable and low-volatility returns; it also includes some new works with growth potential.

By integrating copyright, performance rights, and royalty income through a portfolio model, this agreement constructs a standardized asset package that enables users to participate in early issuance with stablecoins. This music IP assetization pathway effectively addresses the issues of poor liquidity, opaque revenue, and low IP utilization rates in traditional music assets.

AI + Blockchain Reshaping IP Production Logic

In the traditional entertainment industry, IP is usually dominated by centralized teams, making it difficult for contributors to obtain sustainable returns. A sci-fi project in a certain blockchain ecosystem is attempting to break this model by launching an open, decentralized "narrative sandbox."

The project is led by a well-known screenwriter and supports audiences, creators, developers, and even introduces AI agents to participate in world-building. Its content copyright, authorization, and revenue-sharing mechanisms are entirely built on blockchain: users leave verifiable "traces of authorship" on the chain, and the system automatically allocates earnings based on content usage, ensuring that contributions receive sustainable returns.

AI agents serve as "scriptwriting partners" within, generating text and plot, organizing interactions, integrating clues, and dynamically expanding settings, becoming an important part of building the worldview.

This model provides a new "multi-agent collaboration" paradigm for the development of Web3 native IP, integrating AI collaboration with IP market mechanisms to create a decentralized on-chain creation "laboratory."

Conclusion

The integration of AI, RWA, and IP is creating new possibilities in the Web3 space. From transforming social hot posts into assets, to turning songs into bonds, and co-creating content civilization with AI and humans, these innovations are reshaping the lifecycle of IP and the way value is realized.

With the continuous development of related technologies and ecosystems, we have reason to expect that more innovative applications based on the integration of AI, RWA, and IP will emerge in the near future, bringing a whole new value experience to creators, investors, and users.